PRODUCT · DASHBOARD

The artists worth watching, in one view.

Every artist on the radar with stream velocity, UGC counts, social score, scouting notes, and spike alerts. Refreshed daily.

Who it is for

Anyone making decisions about which artists to track, sign, or watch.

A&R reps, managers, agents, supervisors. The dashboard is the room where every signal lives in one frame, sortable by what matters to you.

The problem

Seven platform dashboards. No single view.

Spotify for Artists, TikTok analytics, Instagram, distributor portals, label tools. Each shows you a slice. None of them tell you which artists across all of them are actually moving.

What it tracks

The signals that matter.

01
Stream velocity
Daily Spotify streams on the top song. Sortable, filterable.
02
Monthly listeners
Artist-level. Tracked over time, not just snapshot.
03
UGC counts
TikTok and Instagram video counts across the artist’s top 10 songs.
04
Social Score
Our proprietary blend of momentum, consistency, and engagement.
05
Scouting notes
Chad’s notes per artist. Why they’re here, what to watch.
06
Spike alerts
In-dashboard badges flag artists breaking pattern.
The method

Machines do the watching. I do the listening.

AI Agents · 24/7

The data layer.

AI agents fill the dashboard daily. New candidates land in a queue. Approved artists hit the main view.

Chad Hillard · Manual

The taste layer.

I write the scouting notes. The data layer is automated. The read on each artist is mine.

Inside the dashboard

The view itself.

A live shot of the Discovery Dashboard. Sortable rows, daily streams, UGC counts, social score, scouting badges, all in one frame. Names blurred for privacy.

Discovery Dashboard preview, desktop
Discovery Dashboard preview, mobile
Discovery view, desktop and mobile. Names blurred.
Artist detail view, desktop
Artist detail view, mobile
Artist detail, desktop and mobile. Identity and notes blurred.

See it for yourself.

Start a 7-day trial and see what BTD surfaces this week. Or join the free newsletter and read along first.

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